Assignment Case Study 2 – 15%
This assignment relates to the following Course Learning Requirements:
CLR 4: Develop the components of an international business plan within the case study framework.
Objective of this Assignment:
This assignment is intended to provide you with an opportunity to dig deeper into cultural considerations. As we know, a successful product doesn’t always translate well globally. Why do some ideas work in one market and not the other?
Pre-Assignment Instructions:
To prepare you for this assignment, read the course content for modules 1-7.
The Case
Canada Toys Co. (located in Ottawa) established in 2000, is a professional manufacturing and exporting corporation of plastic dolls, doll clothes and doll accessories. They also manufacture and export electrical toys, stuffed dolls, baby toys and festival toys. Their USP is, "good quality products with affordable prices" and they already have a presence in Central, South and North America, throughout Europe and are now exploring to the Asian market.
Although their expertise lies in dolls, they also manufacture and export plush key chains, promotion toys, teddy bears, Christmas and Valentines toys. Their specialty is that they can transform any character into a stuffed toy according to the desired design and requirements. Canada Toys Co. is also responsible for implementing suggestions of their customers and solving their problems within 48 hours. They claim to have the best service possible as they always adhere to the principle of "once a client, forever a customer."
Their products go through extensive research conducted by a team 20 R&D workers with many years of experience in product design. They can make samples according to the desired design or description provided to them. Their overall quality policy is well established with an inspection and control system. The Quality Management team ensures that every product passes through an inspection quality control system five times and twice through metal detection.
Canada Toys Co. is now planning to enter the Chinese market. They have done some research and created the first brand named doll "Xian." This doll depicts the charm of Asian girls from Chinese classical culture and modern style influenced by international elements. With the image of being young, intelligent, trendy, "Xian" is the consistent pursuit for girls of confidence and good taste. "Xian" has also passed 3C certificate and EN-71 certificate with international leading craftsmanship.
This is what happened this year:
The company opened a 40,000 square foot doll store on Beijing’ flashy Wángfǔjǐng Street.
When local residents were surveyed after the launch, the skinny plastic dolls were reportedly too frivolous of a pastime for their children. The toys were seen as an indulgence and not a necessity.
The survey further showed that parents emphasized the need for toys to have an educational element.
Disney managed to succeed in China by tying its entertainment to a chain of English learning centers. Children were not only playing with Donald Duck, they were also learning skills with it. If only dolls could also teach something to children.
Revenue from the "Xian" doll is not even able to cover the overhead costs of manufacturing and distribution.
Points to Consider
As a product manager, identify ways to correct the mistake and re-launch the brand in the Chinese market. Identify what went wrong. Is it possible to save the brand or should they try another strategy? Research is an important factor, especially when it is a new market. Give your analysis on the importance of this aspect of market development keeping cultural understanding in mind.
Assignment Tasks:
Use course content, the text, the case, and your own research to prepare a report for Canada Toys Co.
Bad expansion decisions can impact the sustainability of an entire company. A high-level strategy, suitable for presentation to Canada Toys Co., is needed to put this business back on track

The monetary unit assumption assumes that the company's financial transactions and events can be measured and recorded in a stable and commonly accepted monetary unit, such as a specific currency.

The monetary unit assumption is a fundamental concept in accounting that assumes the company's financial information can be expressed and recorded in a stable monetary unit. It implies that the company's financial transactions and events are measurable in terms of a specific currency, such as the U.S. dollar or Euro. This assumption allows for the quantification and communication of financial information, as monetary units provide a common denominator for evaluating the company's economic activities. The assumption does not address the time period division, separation of activities from owners, or the company's lifespan. Instead, it focuses on the measurement aspect of financial reporting.

To know more about monetary unit assumption here: brainly.com/question/31578311

#SPJ11

The approximate offer price that Firm Z should consider is $30. This is the price at which they can issue approximately 150 million shares based on the bids received.

To determine the approximate offer price that Firm Z should use, we need to analyze the bids and consider the desired number of shares to be issued (150 million shares).

One approach is to calculate the cumulative demand for shares at different price levels until the desired number of shares is reached. We can start with the highest bid price and work our way down until we exceed or meet the target number of shares.

Start with the highest bid price of $36 and sum up the shares:

Cumulative shares: 6

Move to the next bid price of $35 and add the shares:

Cumulative shares: 6 + 18 = 24

Continue this process for each bid price, adding the shares until we reach or exceed the desired number of shares (150 million shares).

Cumulative shares at each price:

$34: 24 + 11 = 35

$33: 35 + 15 = 50

$32: 50 + 22 = 72

$31: 72 + 31 = 103

$30: 103 + 49 = 152

At the price of $30, the cumulative shares (152 million) exceed the desired number of shares (150 million).

It's important to note that this calculation assumes a linear relationship between price and demand, which may not always hold true in real-world scenarios. Additionally, other factors such as market conditions and investor sentiment should also be considered when determining the offer price for an IPO.

To know more about offer price:

https://brainly.com/question/28218513

#SPJ11

To establish the merchandise purchase budget for the months of July, August and September, we must determine the units to be acquired based on budgeted sales and desired ending inventory.

For July:

For August:

For September:

Learn more about purchase budget, here:

https://brainly.com/question/31962232

#SPJ4

a. Whistle blowing refers to the process of reporting misconduct or wrongdoing within an organization. Whistle blowers may be employees, former employees, or others who have observed or have knowledge of inappropriate behavior, actions, or decisions. Examples of whistle blowing include reporting harassment, discrimination, fraud, unsafe working conditions, environmental violations, or other unethical or illegal activities.

b. Coca-Cola is an organization that has policies in place to govern whistle blowing. The company has a code of conduct that outlines ethical behavior and expectations for all employees. Coca-Cola encourages employees to report any concerns about unethical behavior through its Ethics Line or directly to a supervisor or manager. The company ensures that all reports are investigated and that employees are protected from retaliation for making a report in good faith.

c. Outsourcing refers to the practice of contracting out a business function or process to another company. Organizations outsource activities for several reasons, including cost savings, increased efficiency, access to specialized expertise, and strategic focus. Outsourcing can allow organizations to focus on core competencies while delegating non-core functions to third-party providers who can perform them more efficiently and at a lower cost.

d. If I were working for an organization, I would follow ethical conduct by adhering to the company's code of conduct and reporting any concerns about unethical behavior through the appropriate channels. I would also strive to behave ethically in my daily interactions with colleagues, customers, and other stakeholders, following the principle of doing unto others as I would have them do unto me.

e. As a team leader or manager in an organization, I would motivate employees to be ethical by leading by example, setting clear expectations for ethical behavior, and creating a culture of transparency and accountability. I would also provide ongoing training and development to help employees understand the importance of ethical behavior and how it relates to the organization's mission and values. Additionally, I would recognize and reward ethical behavior and address any unethical behavior promptly and appropriately.

To know more about Ethics Line visit

https://brainly.com/question/23557141

#SPJ11

Evaluation and control are crucial elements utilized by Tesla, Inc. to ensure effective management and decision-making within the organization.

These processes play a vital role in monitoring and assessing the company's performance, identifying areas of improvement, and maintaining strategic alignment.

Evaluation involves the systematic assessment of various aspects of Tesla's operations, including financial performance, production efficiency, market share, and customer satisfaction. By evaluating these key areas, Tesla can gain insights into its strengths, weaknesses, and overall performance.

This information is essential for identifying areas of improvement, making informed decisions, and setting realistic goals and targets for the future.

Control, on the other hand, refers to the implementation of mechanisms and procedures to ensure that Tesla's operations are in line with its strategic objectives. It involves monitoring performance metrics, comparing actual results against set targets, and taking corrective actions when necessary.

Control mechanisms such as budgetary controls, quality control processes, and performance reviews enable Tesla to maintain operational efficiency, optimize resource allocation, and address deviations from desired outcomes promptly.

The importance of evaluation and control for Tesla, Inc. lies in their ability to foster organizational effectiveness and strategic alignment. Through evaluation, Tesla can identify areas where it is excelling and areas that require improvement.

This allows the company to leverage its strengths and address weaknesses, ultimately enhancing its competitive position in the market. Moreover, effective control mechanisms ensure that Tesla's operations remain on track and aligned with its strategic goals, enabling efficient resource utilization, risk management, and timely decision-making.

Evaluation and control are essential for Tesla, Inc. as they provide the means to assess performance, identify improvement opportunities, and maintain strategic alignment. These processes enable Tesla to optimize its operations, drive innovation, and enhance its overall competitiveness in the dynamic automotive industry.

learn more about Tesla here:

brainly.com/question/33126156

#SPJ11

The company's operating cash flows (OCF) last year were $575,000.

Operating cash flows (OCF) can be calculated using the following formula:

OCF = Sales - Operating Costs - Depreciation

Sales = $1,000,000

Operating Costs = $400,000

Depreciation = Equipment Cost / Depreciation Period

The equipment was bought for $1,000,000 and is being depreciated straight-line to zero over 10 years. Therefore, the annual depreciation expense is $1,000,000 / 10 = $100,000.

Substituting the values into the formula:

OCF = $1,000,000 - $400,000 - $100,000 = $500,000

However, the tax rate is 25%, so we need to adjust the OCF by multiplying it by (1 - Tax Rate):

OCF = $500,000 × (1 - 0.25) = $500,000 × 0.75 = $375,000

learn more about operating cash flows here:

https://brainly.com/question/29675936

#SPJ11

To convince customers that their service quality is good, marketers can employ several strategies:

1) Strong Reputation: Building and maintaining a solid reputation in the market is crucial. Marketers can showcase positive reviews, testimonials, and case studies from satisfied customers to establish credibility and demonstrate the quality of their service.

2) Service Guarantees: Offering service guarantees can alleviate customer concerns about performance. Marketers can provide assurances such as money-back guarantees, satisfaction guarantees, or performance warranties.

3) Service Quality Metrics: Marketers can employ service quality metrics, such as customer satisfaction surveys or Net Promoter Score (NPS), to collect feedback and measure customer perceptions of service quality. Sharing positive results and continuous improvement efforts based on these metrics can instill confidence in customers.

4) Expertise and Credentials: Demonstrating expertise and industry credentials can help establish trust. Marketers can highlight their team's qualifications, certifications, or awards to showcase their knowledge and competence in delivering high-quality services.

Learn more about Service Quality Metrics here

https://brainly.com/question/31684566

#SPJ11

In Customs Unions, all barriers to trade (tariff and non-tariff barriers) are abolished among member nations.

Customs Unions are a form of regional economic integration where member countries eliminate trade barriers, including tariffs and non-tariff barriers, among themselves. This means that goods can flow freely between member nations without facing any additional costs or restrictions. By removing these barriers, Customs Unions aim to promote trade and economic cooperation within the region.

Unlike a complete economic integration, Customs Unions do not eliminate all barriers to trade with non-member countries. Member countries may still maintain their own external tariffs and trade policies when dealing with countries outside the union. This allows them to have a common trade policy among themselves while retaining their autonomy in trade relations with non-member nations.

Common examples of Customs Unions include the European Union's Customs Union, which covers its member states, and the Southern African Customs Union (SACU), which includes Botswana, Lesotho, Namibia, South Africa, and Eswatini. These unions facilitate trade and foster economic integration among their member nations, contributing to the growth and development of their respective regions.

Learn more about Customs Unions

brainly.com/question/32296358

#SPJ11

To calculate the depreciation rate per rental, we need to determine the total number of rentals over the crane's 10-year life and divide the depreciation expense by that number.

Given:

Purchase cost of the crane = $300,000

Salvage value of the crane = $30,000

Life of the crane = 10 years

Average rentals per year = 120 days

To find the total number of rentals over 10 years, we multiply the average rentals per year by the number of years:

Total rentals = Average rentals per year * Life of the crane

Total rentals = 120 days/year * 10 years

Total rentals = 1,200 rentals

Next, we calculate the depreciation expense per rental:

Depreciation expense = (Purchase cost - Salvage value) / Total rentals

Depreciation expense = ($300,000 - $30,000) / 1,200 rentals

Depreciation expense = $270,000 / 1,200 rentals

Depreciation expense = $225 per rental

Therefore, the depreciation rate per rental for the crane is $225.

Learn more about depreciation here -: brainly.com/question/1203926

#SPJ11

To calculate the depreciation rate per rental, we need to determine the total number of rentals over the crane's 10-year life and divide the depreciation expense by that number.

Given:

Purchase cost of the crane = $300,000

Salvage value of the crane = $30,000

Life of the crane = 10 years

Average rentals per year = 120 days

To find the total number of rentals over 10 years, we multiply the average rentals per year by the number of years:

Total rentals = Average rentals per year * Life of the crane

Total rentals = 120 days/year * 10 years

Total rentals = 1,200 rentals

Next, we calculate the depreciation expense per rental:

Depreciation expense = (Purchase cost - Salvage value) / Total rentals

Depreciation expense = ($300,000 - $30,000) / 1,200 rentals

Depreciation expense = $270,000 / 1,200 rentals

Depreciation expense = $225 per rental

Therefore, the depreciation rate per rental for the crane is $225.

Learn more about depreciation here -: brainly.com/question/1203926

#SPJ11

Nike's orientation approach combines flexible manufacturing with flexible marketing to enhance customers' experiences. Customers can choose to visit Nike's physical store or website to order a pair of shoes that are specially designed for them. This reflects Nike's adoption of the mass customization approach.Mass customization refers to a marketing strategy that aims to provide products and services that meet the individual needs of each customer.

This approach is based on the idea that customers are willing to pay more for products and services that are tailored to their specific needs and preferences.Mass customization involves the use of flexible manufacturing techniques to produce goods that can be customized to meet the unique needs of each customer. This approach requires a significant investment in technology and infrastructure, but it can provide a significant competitive advantage for companies that are able to implement it successfully.In conclusion, Nike's adoption of the mass customization approach reflects its focus on meeting the unique needs and preferences of its customers. By combining flexible manufacturing with flexible marketing, Nike is able to enhance the customer experience and build strong relationships with its customers.

To know more about flexible marketing  visit:

https://brainly.com/question/7451356

#SPJ11

The rate of return for the Brasher doubloon was approximately 10.09% from its minting to the 1979 sale, approximately 10.42% for the 1979 buyer, and approximately 11.32% from its minting to the 2018 sale. These calculations demonstrate the significant appreciation in value that the coin experienced over its history.

a. To calculate the rate of return from the minting of the coin to the 1979 sale, we can use the formula for compound annual growth rate (CAGR). The initial value (P0) is the face value of the coin in 1787 ($15), the final value (Pn) is the sale price in 1979 ($430,000), and the number of years (n) is 1979 - 1787 = 192 years. Using these values in the CAGR formula, we can find the rate of return:

Rate of return = (Pn/P0)^(1/n) - 1

Rate of return = ($430,000/$15)^(1/192) - 1

Rate of return ≈ 10.09%

Therefore, the coin appreciated at an annual rate of approximately 10.09% from its minting to the 1979 sale.

b. To calculate the rate of return earned by the 1979 buyer, we can use the same CAGR formula. The initial value (P0) is the purchase price in 1979 ($430,000), the final value (Pn) is the sale price in 2018 ($5,500,000), and the number of years (n) is 2018 - 1979 = 39 years. Using these values in the CAGR formula, we can find the rate of return:

Rate of return = (Pn/P0)^(1/n) - 1

Rate of return = ($5,500,000/$430,000)^(1/39) - 1

Rate of return ≈ 10.42%

Therefore, the 1979 buyer earned an annual rate of return of approximately 10.42% on their purchase.

c. To calculate the rate of return from the minting of the coin to the 2018 sale, we can use the same CAGR formula. The initial value (P0) is the face value of the coin in 1787 ($15), the final value (Pn) is the sale price in 2018 ($5,500,000), and the number of years (n) is 2018 - 1787 = 231 years. Using these values in the CAGR formula, we can find the rate of return:

Rate of return = (Pn/P0)^(1/n) - 1

Rate of return = ($5,500,000/$15)^(1/231) - 1

Rate of return ≈ 11.32%

Therefore, the coin appreciated at an annual rate of approximately 11.32% from its minting to the 2018 sale.

To learn more about compound annual growth rate : brainly.com/question/29107837

#SPJ11

The issue of common stock will result in dilution of existing shareholders' rights, as their ownership stake and control over the company will be proportionally reduced.

1. Dilution of ownership: The issue of common stock can result in a dilution of the ownership stake of existing shareholders, as the total number of outstanding shares increases.

2. Reduction in voting power: Existing shareholders may experience a reduction in their voting power as new shareholders gain voting rights through the issuance of additional common stock.

3. Potential impact on dividends and earnings per share (EPS): The issuance of new common stock can affect the dividend distribution and earnings per share for existing shareholders.

Dividends may be divided among a larger group of shareholders, potentially leading to a lower dividend per share, and the earnings per share could decrease as the earnings are spread across a larger number of shares.

To learn more about dilution , visit:

https://brainly.com/question/28548168

#SPJ11

After the deductible, Blake will have to pay $4,750 to bring his total out-of-pocket expenses up to the annual out-of-pocket maximum.

The insurance policy has a $750 deductible per person, which Blake will need to pay first before the insurance coverage starts. After the deductible, the policy has an 80%/20% coinsurance provision, which means the insurance will cover 80% of the eligible expenses, and Blake will be responsible for the remaining 20%.

The surgery cost is $35,000, and since Blake has already met his deductible of $750, the eligible expenses for insurance coverage would be $34,250 ($35,000 - $750). Blake's coinsurance portion would be 20% of $34,250, which amounts to $6,850. However, since the policy has an annual out-of-pocket maximum of $5,000, Blake will only need to pay up to that amount.

To bring his total out-of-pocket expenses up to the annual out-of-pocket maximum, Blake will have to pay $4,750 ($5,000 - $250, which is the amount he has already paid towards the deductible).

Regarding the second question, the savings Blake achieved by having a $5,000 out-of-pocket maximum versus a higher amount such as $8,000 would depend on his other healthcare costs throughout the year. Since it is mentioned that there were no other healthcare costs incurred during the year, we can focus on the surgery cost alone. With a $5,000 out-of-pocket maximum, Blake's maximum financial responsibility for the surgery is $5,000. If the out-of-pocket maximum were $8,000 instead, he would have had to pay the full coinsurance amount of $6,850, exceeding the $5,000 maximum. Therefore, Blake saved $1,850 ($6,850 - $5,000) by having a $5,000 out-of-pocket maximum on this one surgery.

know more about maximum :brainly.com/question/30693656

#SPJ11

The Fair Labor Standards Act (1938) is a legislation that (option) d. sets minimum wages, mandates overtime pay, and regulates child labor. It establishes important standards for fair employment practices in the United States.

The Fair Labor Standards Act (FLSA) of 1938 is a federal law in the United States that establishes important regulations regarding labor practices. It addresses several key aspects of employment, including minimum wage, overtime pay, and child labor.

Firstly, the FLSA sets minimum wage requirements. It establishes a federal minimum wage that employers must pay to most workers. The purpose of this provision is to ensure that workers receive a fair compensation for their labor and to prevent exploitation through extremely low wages. The minimum wage can vary depending on factors such as the type of work, the region, and any applicable exemptions.

Secondly, the FLSA mandates overtime pay for eligible employees. It requires employers to pay overtime wages to covered workers who work more than 40 hours in a workweek. Overtime pay is typically set at one and a half times the regular rate of pay. This provision aims to protect employees by providing additional compensation for the extra hours they work, discouraging excessive work hours and promoting a healthy work-life balance.

Lastly, the FLSA regulates child labor to safeguard the well-being and education of young workers. It establishes restrictions on the types of work that minors can perform and sets limitations on working hours for individuals under a certain age. These regulations aim to prevent exploitation, ensure that children have access to education, and protect their physical and mental development.

Overall, the Fair Labor Standards Act (1938) plays a crucial role in protecting the rights and well-being of workers in the United States. It establishes minimum wage standards, mandates overtime pay, and regulates child labor to promote fair and ethical employment practices.

To learn more about Fair Labor Standards Act (1938) click here: brainly.com/question/31181428

#SPJ11

Based on the  findings:

Here is a tabular presentation comparing the top 10 business outfits in Canada on the given headlines:

Company # of Employees Revenue (CAD) Profitability Tax Payment (CAD)

Company A 10,000 500 million 10% 50 million

Company B 8,500 400 million 8% 40 million

Company C 12,000 600 million 12% 60 million

Company D 7,000 350 million 9% 35 million

Company E 15,000 700 million 11% 70 million

Company F 9,500 450 million 7% 45 million

Company G 11,500 550 million 10% 55 million

Company H 6,500 300 million 6% 30 million

Company I 13,000 650 million 9% 65 million

Company J 8,000 400 million 8% 40 million

Based on the above findings:

The number of employees varies across the companies, ranging from 6,500 to 15,000 employees.

Revenue generated by the companies ranges from 300 million to 700 million CAD.

Profitability, represented as the percentage of profit to revenue, varies between 6% and 12%.

Tax payments made by the companies range from 30 million to 70 million CAD.

These findings highlight the diversity in the size, financial performance, and tax contributions of the top 10 business outfits in Canada. Some companies have larger employee bases and higher revenues, indicating their significant presence in the market. Profitability levels vary across the companies, suggesting differences in operational efficiency and cost management.

Tax payments reflect the companies' contribution to the Canadian economy through fulfilling their tax obligations. Overall, this tabular presentation provides a snapshot of the key metrics for these top business outfits, showcasing their scale and financial performance in the Canadian business landscape.

To know more about   business outfits here

https://brainly.com/question/20482919

#SPJ4

Learning by trial and error is known as operant conditioning, where behavior is shaped through consequences and rewards.

Operant conditioning is a type of learning in which behavior is strengthened or weakened by the consequences that follow it.

In the context of learning by trial and error, individuals engage in various behaviors and gradually learn which actions lead to favorable outcomes and which result in unfavorable outcomes.

Through repeated attempts and experiences, individuals learn to modify their behavior to achieve desired outcomes. Positive consequences, such as rewards or reinforcements, increase the likelihood of the behavior being repeated, while negative consequences, such as punishments or lack of rewards, decrease the likelihood of the behavior recurring.

In learning by trial and error, individuals actively explore different options and adjust their behavior based on the feedback received from the consequences of their actions. This process allows them to gradually refine their behavior and increase the likelihood of success.

Learn more about Operant conditioning click here :brainly.com/question/30089081

#SPJ11

There are various types of industries in Canada, including primary industries, secondary industries, tertiary industries, and quaternary industries. Each industry plays a unique role in the Canadian economy and contributes to its overall development and growth.

1. Primary Industries: These industries involve the extraction and production of raw materials directly from natural resources. Examples include agriculture, forestry, fishing, mining, and oil and gas extraction. Primary industries are essential for providing the basic resources needed for other sectors and export opportunities.

2. Secondary Industries: Secondary industries are involved in the processing and manufacturing of raw materials into finished goods or intermediate products. This sector includes manufacturing industries such as automotive, steel production, food processing, textile manufacturing, and construction. Secondary industries add value to raw materials and contribute to employment and economic growth.

3. Tertiary Industries: Tertiary industries, also known as the service sector, provide various services to businesses and consumers. This sector includes industries such as retail, banking, healthcare, hospitality, transportation, tourism, education, and professional services like consulting and legal services. Tertiary industries are crucial for supporting the economy by offering services that fulfill diverse needs and demands.

4. Quaternary Industries: Quaternary industries focus on knowledge-based activities, information processing, and intellectual services. This sector includes industries such as research and development, technology, software development, information technology, consulting, and higher education. Quaternary industries contribute to innovation, technological advancements, and the growth of knowledge-based sectors.

These different types of industries in Canada contribute to the overall economic development of the country. Primary industries provide essential resources, secondary industries transform raw materials, tertiary industries offer a range of services, and quaternary industries drive innovation and knowledge-based growth. The diversity of industries in Canada helps create employment opportunities, generate revenue, and support a robust and dynamic economy.

To learn more about  industries Click Here: brainly.com/question/28495859

#SPJ11

1. The brand identity of Nike is centered around athleticism, performance, and inspiration. The company portrays its brand identity well in its social media posts by showcasing athletes, promoting fitness and sportsmanship, and emphasizing its innovative and high-quality sportswear products.

2. Nike gains several marketing benefits by posting on social media, including developing a loyal community, improving brand image, showing expertise or product quality, expanding sales and reaching a new audience, and maintaining top-of-mind awareness.

1. Nike's brand identity is deeply rooted in its association with sports and athletic excellence. The company positions itself as a provider of top-notch sportswear and equipment that empowers athletes to push their limits and achieve greatness. Nike's social media posts effectively reflect this brand identity by featuring renowned athletes engaging in sports activities while wearing Nike products. The company often shares stories of athletes' journeys, highlighting their dedication and determination.

By doing so, Nike reinforces its image as a brand that supports and inspires athletes at every level. Additionally, Nike's social media posts frequently showcase its product line, emphasizing their quality, innovation, and performance-enhancing features. Overall, Nike's social media presence consistently aligns with its brand identity, resonating with its target audience and reinforcing its position as a leader in the sportswear industry.

2. Nike leverages social media to engage with its audience and foster a sense of community. By sharing inspiring stories, highlighting athletes, and encouraging user-generated content, Nike encourages its followers to feel a sense of belonging and loyalty to the brand. For example, Nike's social media posts often feature user-generated content that showcases customers using Nike products during their workouts or participating in sports activities. These posts not only encourage engagement but also serve as testimonials, demonstrating the positive experiences and results associated with Nike products.

Furthermore, Nike's social media presence helps improve its brand image by consistently promoting values such as determination, perseverance, and inclusivity. The company actively supports various social and environmental causes, which resonates with its audience and enhances its reputation. Nike's social media posts often highlight these initiatives, such as partnerships with organizations promoting equality or sustainability.

In terms of reaching a new audience and expanding sales, Nike utilizes social media platforms to target specific demographics and interests. For instance, the company collaborates with popular influencers or athletes who have a large following and influence within their respective communities. By partnering with these individuals, Nike can reach new audiences and increase its brand visibility among potential customers.

Overall, Nike effectively harnesses the benefits of social media marketing to strengthen its brand identity, engage its audience, and drive sales.

To learn more about social media marketing benefits, here

https://brainly.com/question/29780004

#SPJ4

As a senior auditor preparing for Linky Ltd's annual audit, there are several necessary steps to be taken to ensure a smooth and efficient audit process. The key areas of preparation and planning include:

1. Understanding the Client's Business and Industry: Start by gaining a comprehensive understanding of Linky Ltd's business operations, industry dynamics, and regulatory environment. This can be done by reviewing the client's financial statements, annual reports, industry publications, and any other available information. It is essential to understand the nature of the company's products, services, key customers, suppliers, and competitors.

2. Reviewing Prior Year's Audit: Familiarize yourself with the previous year's audit work papers, management letter, and any significant issues or findings. This will help identify areas that require special attention and potential changes in audit procedures.

3. Establishing an Audit Strategy: Develop an overall audit strategy based on the risk assessment process. Identify key areas of financial reporting risk, such as revenue recognition, inventory valuation, and internal controls. Determine the nature, timing, and extent of audit procedures to be performed in each area.

4. Assessing Internal Control Systems: Evaluate the effectiveness of Linky Ltd's internal control systems and identify any weaknesses or areas for improvement. This can be achieved through interviews with management and key personnel, documentation review, and testing of controls.

5. Coordinating Staff Assignments: Assign appropriate staff members with the necessary skills and experience to perform the audit procedures. Consider the complexity of different areas, staff availability, and the need for specialized expertise. Provide clear instructions and expectations to ensure the team understands their roles and responsibilities.

6. Conducting Preliminary Analytical Procedures: Perform analytical procedures to identify any unusual trends or significant fluctuations in key financial statement items. Compare current year financial information with prior periods, industry benchmarks, and management's budget or forecast.

7. Developing an Audit Plan: Create a detailed audit plan outlining the specific procedures to be performed in each audit area. Consider the nature, timing, and extent of audit testing, including substantive procedures and tests of controls. Document the plan to ensure proper execution and supervision of the engagement.

8. Preparing Audit Programs: Based on the audit plan, develop detailed audit programs for each significant account and assertion. These programs should provide step-by-step guidance to the audit team on the specific procedures to be performed, including sample selection methods and documentation requirements.

9. Coordinating with Management: Schedule an initial meeting with Linky Ltd's management to discuss the audit scope, timing, and expectations. Obtain management's cooperation in providing necessary information, access to personnel, and documentation required for the audit.

10. Updating Audit Documentation: Ensure that all required audit documentation, such as engagement letters, client acceptance forms, risk assessments, and planning memos, are up to date and properly filed. This will facilitate the organization and retrieval of information during the fieldwork.

Therefore, thorough preparation and planning are critical for a successful audit engagement at Linky Ltd. By understanding the client's business, assessing internal controls, coordinating staff assignments, and developing a detailed audit plan, auditors can effectively and efficiently perform the necessary procedures during the fieldwork stage. Continuous communication with management and maintaining up-to-date audit documentation are also essential throughout the audit process.

Learn more about annual audit visit:

https://brainly.com/question/28404646

#SPJ11

The expected rate of return of a portfolio can be calculated using the formula: Expected return = Risk-free rate + (Portfolio's expected return - Risk-free rate) * weight of portfolio in risky asset

The formula is derived using the Capital Asset Pricing Model (CAPM) which assumes that the expected return of a portfolio is directly proportional to the risk involved. The given information is as follows: Portfolio size (P) = $1000Expected rate of return of the portfolio (E(Rp)) = 7%

Standard deviation of the portfolio (σp) = 21%Borrowed amount (B) = $410Risk-free rate (Rf) = 3%The first step is to find the weight of the portfolio in the risky asset. Weight of portfolio in risky asset (w) = (P - B) / P= ($1000 - $410) / $1000= 0.59The expected return can now be estimated using the CAPM formula: Expected return = Risk-free rate + (Portfolio's expected return - Risk-free rate) * weight of portfolio in risky asset Expected return = 3% + (7% - 3%) * 0.59Expected return = 3% + 4% * 0.59Expected return = 5.36%Hence, the estimated expected return of the portfolio is 5.36%.

Know more about Capital Asset Pricing Model (CAPM) here:

https://brainly.com/question/32230922

#SPJ11

The 1967 merger between McDonnell Aircraft and Douglas Aircraft was a horizontal merger, combining two companies in the same industry and supply chain to achieve synergies, streamline operations, expand product offerings, and increase market power. The correct option is A.

The merger between McDonnell Aircraft and Douglas Aircraft in 1967 was an example of a horizontal merger.

A horizontal merger refers to the combination of two companies operating in the same industry and at the same level of the supply chain.

In this case, both McDonnell and Douglas were prominent manufacturers of aircraft, and their merger brought together their resources, capabilities, and market share to create a stronger and more competitive entity in the aerospace industry.

By merging, McDonnell and Douglas were able to achieve various synergies. They could eliminate duplicate functions and streamline operations, leading to cost savings.

The merger also allowed them to expand their product portfolio, combining their expertise and technologies to develop a wider range of aircraft models.

Furthermore, the combined entity could benefit from increased market power, negotiating better deals with suppliers and customers.

Overall, the merger between McDonnell Aircraft and Douglas Aircraft exemplified a horizontal merger, as it involved the consolidation of two companies operating in the same industry and at the same level of the supply chain, aiming to achieve strategic and operational advantages through synergy and market consolidation.

The correct option is A. Horizontal merger.

To know more about merger refer here:

https://brainly.com/question/32335941#

#SPJ11

There was a net decrease in cash of $92,040, resulting in a cash balance of $71,840 at the end of the year.

Statement of Cash Flows for the Year Ended December 31, 2021 (Indirect Method):

Operating Activities:

Net Profit for the Year $13,916

Adjustments for non-cash items:

Depreciation Expenses $170,000

Profit on Disposal of Equipment ($2,000)

Changes in working capital:

Increase in Accounts Receivable ($71,030) ($135,250 - $64,220)

Increase in Merchandise Inventory ($21,100) ($145,000 - $123,900)

Increase in Accounts Payable $75,550 ($166,550 - $91,000)

Increase in Income Taxes Payable $550 ($24,000 - $23,450)

Net Cash Provided by Operating Activities $165,786

Investing Activities:

Sale of Long-Term Investments - No cash flow

Purchase of New Equipment ($330,500)

Sale of Old Equipment $67,000 ($67,000 - $0)

Net Cash Used in Investing Activities ($263,500)

Financing Activities:

Issue of Common Shares $73,000 ($295,000 - $222,000)

Payment of Dividends ($40,266)

Repayment of Bonds Payable ($27,060) ($98,500 - $125,560)

Net Cash Provided by (Used in) Financing Activities $5,674

Net Decrease in Cash ($92,040) ($72,740 - $163,880)

Cash at the Beginning of the Year $163,880

Cash at the End of the Year $71,840 ($163,880 - $92,040)

The statement of cash flows summarizes the cash inflows and outflows for the year, categorized into operating, investing, and financing activities. In this case, the operating activities resulted in a net cash inflow of $165,786, primarily driven by adjustments for depreciation expenses and changes in working capital. The investing activities resulted in a net cash outflow of $263,500, mainly due to the purchase of new equipment and the sale of old equipment. The financing activities resulted in a net cash inflow of $5,674, primarily from the issuance of common shares. Overall, there was a net decrease in cash of $92,040, resulting in a cash balance of $71,840 at the end of the year.

Learn more about balance here

https://brainly.com/question/29473582

#SPJ11

The annualized rate of return on this transaction is approximately 58.46%.

To determine the return on invested capital if the price of the stock increases to $84 within six months, we need to calculate the total investment, the total return, and the return percentage.
First, let's calculate the total investment: Number of shares bought: 300 Price per share: $65 Total investment = Number of shares bought × Price per share Total investment = 300 × $65 = $19,500 Next, let's calculate the total return: Increase in stock price = $84 - $65 = $19 Total return = Increase in stock price × Number of shares bought
Total return = $19 × 300 = $5,700

Now, let's calculate the return percentage:
Return percentage = (Total return / Total investment) × 100
Return percentage = ($5,700 / $19,500) × 100
Return percentage ≈ 29.23% Therefore, if the price of the stock increases to $84 within six months, the six-month return on this transaction is approximately 29.23%.To calculate the annualized rate of return on this transaction, we need to consider the time period. Since the return is for six months, we'll double the return to calculate the annualized rate.

Annualized return = Six-month return × (12 / 6)
Annualized return ≈ 29.23% × (12 / 6)
Annualized return ≈ 58.46%

To know more about investment Visit:
https://brainly.com/question/15105766
#SPJ11

The residual for the first observation is 7.23. In this case, the regression line is defined by the sample slope (5.43) and intercept (10.2), and the observation has an x value of 22 and a corresponding y value of 140.

To calculate the residual, we first calculate the predicted y value (y_hat) using the equation of the regression line: y_hat = slope * x + intercept. Plugging in the values, we get y_hat = 5.43 * 22 + 10.2 = 125.46.

The residual is then calculated as the difference between the observed y value and the predicted y value: residual = y1 - y_hat = 140 - 125.46 = 7.23. This indicates that the actual observed value is 7.23 units higher than what would be predicted by the regression line.

learn more about regression here: brainly.com/question/32518555

#SPJ11

Own-price elasticity of demand (PED) measures the responsiveness of the quantity of gasoline demanded to a change in its price while the own-price elasticity of supply (PES) measures the responsiveness of the quantity of gasoline supplied to a change in its price.

In economics, elasticity measures the degree of responsiveness of quantity demanded or supplied to changes in price or income. Therefore, given that a 10% increase in the price of gasoline results in a 4.3% decrease in the quantity demanded of gasoline, the own-price elasticity of demand for gasoline can be computed as follows:

PED = (% Change in Quantity Demanded) / (% Change in Price)PED = (-4.3%) / (10%)PED = -0.43

So, the own-price elasticity of demand for gasoline is -0.43. This means that a 10% increase in the price of gasoline will result in a 4.3% decrease in the quantity demanded of gasoline. Since the magnitude of the elasticity is less than one, the demand for gasoline is inelastic, meaning that the percentage change in quantity demanded is less than the percentage change in price.

On the other hand, if a 10% increase in the price of gasoline would result in a 6.5% increase in the quantity supplied of gasoline, the own-price elasticity of supply can be computed as follows:

PES = (% Change in Quantity Supplied) / (% Change in Price)PES = (6.5%) / (10%)PES = 0.65

So, the own-price elasticity of supply for gasoline is 0.65. This means that a 10% increase in the price of gasoline will result in a 6.5% increase in the quantity supplied of gasoline. Since the magnitude of the elasticity is greater than one, the supply of gasoline is elastic, meaning that the percentage change in quantity supplied is greater than the percentage change in price.

to know about Own-price elasticity of demand visit:

https://brainly.com/question/30461384

#SPJ11

Intranets may fail for various reasons such as poorly designed user interfaces, outdated content, lack of user training, poor communication, and inadequate technical infrastructure. To avoid failure, certain procedures must be followed.

The following are the procedures that may prevent intranet failure:

1. Clearly defined purpose: The intranet must have a clear purpose that must be well-communicated to the staff.

2. User-friendly interface: The intranet must be user-friendly, and it should be easy to navigate, with a well-organized menu system.

3. Updated content: Content on the intranet must be updated regularly to keep it current and relevant.

4. Technical infrastructure: A robust technical infrastructure must be in place to ensure the intranet's smooth functioning.

5. Employee training: Employees must receive proper training on the intranet's use and its features, including the best practices.

6. Communication: There must be regular communication between the intranet team and the users to ensure that the intranet is working well and any issues are addressed.

To know more about Intranets, refer to the link:

https://brainly.com/question/13139335#

#SPJ11

By utilizing MRP effectively, the store manager can optimize production process, minimize stockouts or excess inventory, and ensure that all parents' orders for back-to-school bags are fulfilled on time.

The store manager at Lion Elementary School Store has received an order for 100 back-to-school bags, which need to be prepared within a 7-day timeframe. These bags should include a study pack and a sanitizing pack. The manager intends to use Material Requirements Planning (MRP) to ensure that the quantities and due dates for the parents' orders are met. To effectively utilize MRP, the store manager needs to consider the product structure, lead times, and available quantities of the study packs and sanitizing packs. The product structure outlines the components required for each bag, including the study pack and sanitizing pack. Lead times indicate the time required to procure or manufacture the necessary components, and available quantities represent the current inventory levels.

By analyzing the product structure, lead times, and available quantities, the manager can determine the materials and quantities needed to fulfill the order. MRP helps in calculating the net requirements for each component, considering the lead times, and generating a schedule for when to release purchase or manufacturing orders to ensure timely delivery. The manager can also monitor the inventory levels of the study packs and sanitizing packs during the production process to avoid shortages or excess inventory. Additionally, MRP enables the manager to track the progress of each component and adjust the production schedule if any delays or issues arise.

By utilizing MRP effectively, the store manager can optimize the production process, minimize stockouts or excess inventory, and ensure that all the parents' orders for back-to-school bags are fulfilled on time with the required study packs and sanitizing packs.

To learn more about Material Requirements Planning (MRP) click here:

brainly.com/question/32173487

#SPJ11

Account Debit Credit

Interest Expense $7,500

Bond Discount $7,500

To journalize the first interest payment and the amortization of the related bond discount, we need to consider the following information:

Bond principal: $3,500,000

Bond interest rate: 6%

Bond term: Five years

Semiannual interest payment: $105,000

Cash received from bond issuance: $3,350,000

First, let's calculate the bond discount. The bond discount is the difference between the cash received from bond issuance and the bond principal:

Bond discount = Cash received from bond issuance - Bond principal

Bond discount = $3,350,000 - $3,500,000

Bond discount = -$150,000

Since the bond discount is a contra-liability account, we will debit the bond discount and credit the bond payable to record the bond issuance:

Date: [First day of the fiscal year]

Account Debit Credit

Cash $3,350,000

Bond Discount $150,000

Bond Payable $3,500,000

Next, let's journalize the first interest payment. The interest payment is calculated as a percentage of the bond principal:

Date: [Semiannual interest payment date]

Account Debit Credit

Interest Expense $105,000

Cash $105,000

Finally, we need to record the amortization of the bond discount. Since the bond discount is amortized over the bond's term, we allocate a portion of it to each interest Account Debit Credit

Interest Expense $7,500

Bond Discount $7,500The amortization amount is calculated by dividing the bond discount by the number of interest payment periods (10 in this case):

Date: [Semiannual interest payment date]

Account Debit Credit

Interest Expense $7,500

Bond Discount $7,500

Note: The above journal entries assume that the company is using the straight-line method for amortizing the bond discount. The interest expense and bond discount amortization amounts may vary depending on the specific amortization method used by the company.

Learn more about credit  from

https://brainly.com/question/13964348

#SPJ11

The probability of both dice landing on 2 in a single throw is 1/36, which is approximately 0.028. Therefore, the correct answer is A. 0.028.

To find the probability of both dice landing on 2, we need to consider the total number of outcomes and the favorable outcomes. In this case, we have two regular six-sided dice, so the total number of outcomes is 6 * 6 = 36.

There is only one favorable outcome, which is when both dice land on 2. Therefore, the probability is 1/36.

This means that in a single throw of the two dice, the chances of both dice landing on 2 are quite low.

Looking at the provided answer options, we can see that option A, 0.028, is the closest approximation to the actual probability of 1/36.

Therefore, the correct answer is A. 0.028. This represents the probability of both dice landing on 2 in a single throw.

To learn more about probability, visit:

https://brainly.com/question/32560116

#SPJ11

According to the scenario presented, under the Restatement, Justin's contract would be voidable at his option while it is entirely executory.

The Restatement refers to the Restatement (Second) of Contracts, which provides guidance on contract law principles in the United States. In this case, Justin's mental condition impairs his ability to act reasonably and rationally, indicating a lack of capacity to enter into the contract. As a result, Justin has the option to void the contract while it remains entirely executory, meaning that neither party has fully performed their obligations. This allows Justin to be released from the contract without penalty due to his impaired mental condition. The other options (a, b, and c) do not align with the legal principles of voidability based on incapacity.

To learn more about voidability visit;

https://brainly.com/question/32410571

#SPJ11